The Wink is a digital beauty magazine chock full of accessible makeup, skin care and wellness content curated for Walgreens loyalty customers.
Art Direction
Web Design
Content Strategy
Marketing Emails
Art direction for seasonal cover looks was drawn from global beauty forecasts, runway trends and social listening.
Photographer Mike Pierce
Makeup textures were selected based on seasonal color trends that would resonate with the customer base.
Photographer Kip Swehla
Co-collaborator Ashlee Piper
An immersive landing experience combined accessible tutorials and curated products to inspire the beauty shoppers to try something new.
Pleasure in the job puts perfection in the work. Copyright 2022 Chi Nwosu.
